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For sale by owner? We
are here to help.
We specialize in selling the homes
that should have sold... and didn't.
For even more information about our marketing, don't forget to click on our
"seller help" section on the left hand side!
If you currently
have your home for sale by owner you’ve probably received quite a few calls from
Realtors... and maybe even a couple of prospective buyers! We would like to
demonstrate some of the reasons why we are your best choice when selling your
home. Since 2004 we have closed over 100 transactions for well over $25 million
in sales volume. Almost one third of our closed listings were properties that
had been unsuccessfully offered for sale “by owner”. Homeowners often turn to
us, because…
“WE SELL HOMES WITH GREAT MARKETING AND
STRAIGHT TALK”
We are committed to doing a
better job than any competitor in order to increase our market share and
create a stronger market presence. We are not satisfied to pursue "business as
usual", we are aggressively working to reach our goals.
This is why we have grown from one agent
selling $3 million worth of Real Estate in 2002 to an 11 agent firm that has (in
only 6 months) cracked the top 30 brokerages in our Realtor Association.
“WE SELL HOMES WITH OUR 100% MARKETING”
What’s so great about our
marketing? We have a 4 pronged marketing approach. We expose your home to
buyers in the following ways…
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MLS- We enter your home in the Multiple Listing Service with a FULL 12 photo
enhanced listing. We include interior and exterior digital photos as well
as internet links to additional information and virtual tours on our
website. We have thousands of dollars invested in cameras, graphics
software and photo enhancement software. We use the latest Photoshop
software to enhance the quality of the photos on our MLS listings. Great
looking homes get shown more!
CLICK HERE for a
comparison between what one of our MLS listings looks like on a buyer's computer
screen (great) and what a local competitor's looks like (sad).
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Point-of-Sale- We always post new, attractive and sharp looking (reflective)
listing signs in front of our listings wherever allowed. If possible, we
will also post additional directional sign(s) at the end of your street with
directional arrows. Your front yard sign will be stocked with full-color+
(double-sided) glossy flyers with 9 pictures…to present your house in the
best light possible. We budget over $400 per month on flyers and signs.
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Internet- We currently have 19 office and agent websites. Every home that
we list has its own unique webpage, with tons of photos, maps and
information about the home. They attract hundreds of buyers every month.
Our sites have state-of-the-art search tools, including the ability to
create slideshows and printable flyers from the data in your MLS listing.
Buyers can even create a map right from their door to your house. We have
thousands of dollars and hundreds of hours invested in our websites. Our
internet budget (for development, hosting and advertising) is currently
running about $500 per month. Your listing will also appear on dozens of
other internet sites, we have included a partial list of office, agent and
other websites where your home will be featured....
For even more information about our marketing, don't forget to click on our
"seller help" section on the left hand side of this page!
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Print advertising- We currently advertise our listings with 2 FULL pages in
every issue of the number one print publication for Real Estate shoppers in
the area- Homes and Land Magazine. Our monthly budget for print
is in excess of $1600 per month.
CLICK HERE to see one of our full page Homes and Land ads. Your home
would look great wouldn't it?
Our 100% MARKETING TECHNIQUES
are designed to- Make your home stand out, so that more qualified buyers will
want to see it! This is absolutely critical in a Buyer's Market... with over
6000 homes for sale in Brevard County. The more buyers that see your home,
the higher your sale price will be. Our 100% marketing will create more phone
calls, showings, offers and a higher sale price than if you listed with the
“average agent”, or try to sell it yourself. Nice homes like yours, when PRICED
RIGHT and aggressively marketed… will always bring a higher price than they will
when listed by the average "let's stick a sign in the ground and see what
happens" agent. Our hard work, expertise, techniques and marketing budget
WILL get you a higher price. And that should MORE THAN cover our
reasonable sales commission!
Oh, another thing
that our clients love. Our no-penalty, cancel at anytime guarantee.
We also have
another thing that we feel sets us apart from the average real estate brokerage.
WE ARE 100%
committed to telling it like it is. We call this straight talk.
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Straight talk
We don't believing in
spinning or sugarcoating the truth. The real estate market in
Florida is crazy. It has been crazy for the past two
years. When prices were going up like mad we prided our
selves on advising buyers and sellers about the realities of a
seller's market. We do the same thing now in a buyer's
market, when prices are dropping somewhat. In fact we have
website setup to provide all the facts available about current
market conditions. The website is called
www.BubbleTruth.com
About the site
What is going on TODAY
with the Real Estate market? Does anyone know? One day the
newspaper says that prices are dropping, but a week later a
headline says Brevard is UP 25% over last year and is one of the
20 hottest markets in the country! Well nobody can predict the
future with complete accuracy, but we have been watching market
statistics very closely for the last 18 months.
You definitely are not
getting the WHOLE story from Florida Today. They are really
just regurgitating data given to them by the various (local,
Florida and National) Realtor Associations. That is the main
reason why the stories contradict. It is often very difficult
to tell if apples are being compared to apples.
Beware
The press releases
often put a subtle spin on their sales data. They will often
omit statistics that show price drops. How do they do this?
Well, they choose time frames that show the rosiest possible
scenario. Here's a quick example- The median sale price in
Brevard for January was reported as $209k in the 2/16/2006
Florida Today. This was reported as a slight drop, but a
positive spin was put on the news. It was pointed out that
Brevard was still UP 25% over one year ago! But- they failed to
note something that is WAY more important, at least to me. The
median price peaked at $249k late last summer and has slid
gradually down since then. At some point in the next few
months the 2005 and 2006 sales price lines are going to "cross"
meaning that prices for 2006 will be below 2005 levels.
That will be a bog day for the psychology of the market.
Right?
Please checkout
www.BubbleTruth.com so
that you can make the right decisions about the sale of your
property.
For
even more information about our marketing, don't forget to click
on our "seller help" section on the left hand side of this page!
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Platinum Level Service Starts Here!
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